
Juan Carlos Martínez Gutiérrez
Entrepreneur, consultant, adviser and national and international speaker
A life dedicated to business, health, education, public service and sport.
Born in Sevilla, Valle del Cauca, he is an entrepreneur, consultant, adviser and national and international speaker. He promotes mental health and the development of emotional and financial intelligence.
He studied business administration and public accounting, holds an MBA from Phoenix University and has specialist qualifications in Health Administration from Universidad Javeriana in Cali and Finance from Universidad Icesi. His experience includes managing Hospital Departamental Mario Correa Rengifo and Hospital San Rafael de Zarzal, serving as regional manager of Emssanar EPS for Cauca and Valle and as general manager of Coopesac EPS.
In public service, he has served as a member of Colombia’s House of Representatives for Valle del Cauca, vice president of its Second Committee and co-chair of its Peace Committee. He has also been a member of the Foreign Relations Advisory Commission and the Latin American Parliament. His career includes teaching and participation in health sector boards and institutional bodies.
In sport, he has served as vice president of the Colombian Weightlifting Federation and sponsored athletes, cyclists and soccer players. He is a half-marathon runner with cycling achievements that include recognition as the top rider from Valle del Cauca in the Vuelta de la Juventud. Magazin Líderes del Valle del Cauca selected him among the department’s 100 leaders in two separate years for his leadership and dedication to service.
Academic background
He holds an MBA from Phoenix University and specialist qualifications in Health Administration from Universidad Javeriana in Cali and Finance from Universidad Icesi. His studies also include Business Administration at Universidad Antonio Nariño, Public Accounting at Universidad Autónoma de Bucaramanga and technical training in Commercial Accounting at Uniteps Sevilla.
Experience in health care, business and education
He has managed Hospital Departamental Mario Correa Rengifo, Hospital San Rafael de Zarzal and Cooperativa de Salud Comunitaria de Sevilla (Coopesac EPS), and served as regional manager of Emssanar EPS for Cauca and Valle. He has also been treasurer of Cooperativa de Ahorro y Crédito Producción y Mercadeo de Empleados de Sevilla (CACPMES).
His business experience includes achieving Diamond recognition at Amway. He has taught at Colegio General Santander, Uniteps and ESAP in Sevilla, and Universidad del Valle in Caicedonia.
Public service and institutional involvement
He served as a member of Colombia’s House of Representatives for Valle del Cauca, vice president of its Second Committee and co-chair of its Peace Committee. His career also includes involvement in the Foreign Relations Advisory Commission and the Latin American Parliament.
He has participated in boards and institutional bodies associated with Asociación de Hospitales del Valle, Unión Temporal de Hospitales del Valle and territorial health and social security councils in the department and municipalities including Cali, Palmira and Sevilla. He also participated in Valle del Cauca’s standing committee for COVID-19 vaccination.
Sport and support for athletes
He has served as vice president of the Colombian Weightlifting Federation and sponsored athletes, cyclists and soccer players. He is also a half-marathon runner.
His cycling achievements include being the top rider from Valle del Cauca in the Vuelta de la Juventud, winning RCN’s Torneo Departamental de Turismeros and winning mountain classifications in Novato Oro.
Recognition for leadership and service
Magazin Líderes del Valle del Cauca selected him among the department’s 100 leaders in two separate years for his leadership and dedication to service. He is an honorary captain of the Candelaria and Sevilla fire departments for his contribution to Colombia’s General Firefighters Law.
He has received recognition from Sevilla’s mayor’s office and municipal council, Liceo Mixto de Sevilla, Asociación de Bomberos del Valle and the local administrative board of Cali’s Comuna 18. At school, he was recognized for the highest state examination performance among graduating students at Liceo Mixto.
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